What exactly does EXIF contain?

Typically: GPS coordinates of where the photo was taken, camera or phone model, lens and exposure settings, the precise timestamp, orientation, and sometimes editing-software traces. None of it is visible in the picture — all of it ships with the file.

Does my phone really embed my location?

If location services are on for the camera app — yes, to within a few meters. A photo of your breakfast can carry your home address in its coordinates.

Don't Instagram and Facebook strip EXIF anyway?

Most big social networks do strip it on upload. But email attachments, messaging apps, cloud links, marketplace listings, and your own website usually don't. Strip it yourself and it can't leak, wherever the file ends up.

Does Blurify keep the original or its metadata?

No. The original is auto-deleted from storage within an hour, and the metadata isn't logged anywhere — the export simply never includes it.

Remove EXIF data from photos online free

Open the editor How it works

FieldOriginal photoAfter Blurify export

GPS location41.7151° N, 44.7871° E—

CameraiPhone 15 Pro, f/1.8—

Taken2026-05-03 14:22:09—

Software / editsiOS 19.2, edited—

What travels inside a phone photo — and what's left after a Blurify export.

How it works for exif.

Drop the photo
JPEG, PNG, WebP, HEIC/HEIF — up to 20 MB. The metadata strip isn't a setting you switch on — it happens automatically on every export.
Blur what needs hiding
Faces, plates, and documents are auto-detected — cover whatever's sensitive in a click, or draw a box yourself. Nothing to hide? Skip straight to export: the metadata strip happens on every download, regions or not.
Export a clean copy
The export is re-encoded from pixels up: EXIF, GPS, and maker notes don't survive the trip. What you download is the image and nothing else.

Questions, honestly answered.

What exactly does EXIF contain?: Typically: GPS coordinates of where the photo was taken, camera or phone model, lens and exposure settings, the precise timestamp, orientation, and sometimes editing-software traces. None of it is visible in the picture — all of it ships with the file.
Does my phone really embed my location?: If location services are on for the camera app — yes, to within a few meters. A photo of your breakfast can carry your home address in its coordinates.
Don't Instagram and Facebook strip EXIF anyway?: Most big social networks do strip it on upload. But email attachments, messaging apps, cloud links, marketplace listings, and your own website usually don't. Strip it yourself and it can't leak, wherever the file ends up.
Does Blurify keep the original or its metadata?: No. The original is auto-deleted from storage within an hour, and the metadata isn't logged anywhere — the export simply never includes it.